The platform is rolling out a new feature that allows them to reduce the volume of AI-made content appearing in their streams. This move comes as the platform revealed that it presently contains over 1 bn content made with AI.
Trial and Implementation
The update is undergoing trials over the coming weeks before a widespread launch. This advancement coincides with a increase in AI content, fueled by recent AI video creators.
AI Proliferation Online
Recent reports that approximately a tenth of the quickest rising channels on a competing service primarily display clips produced artificially. A large amount of this material is classified as low-quality AI content, a term for poor-quality, factory-style content that is frequently absurd or surreal.
Our research shows that a lot of users enjoy content made with AI tools, including digital art to informative clips, and we aim to provide users the power to see more or less of that, according to their own likes,” commented a platform representative.
AI on the Platform
The platform shared that there are now over a billion videos on its app labeled as made with AI. Overall, more than 100 million media items are submitted to the platform every day, making clips made by AI a minor percentage of its overall inventory.
How to Adjust Settings
Viewers will be capable of reduce or increase the amount of AI content they watch by accessing the content preference setting in the application and picking “AI-generated content”. Other topics that are already be modified under the filter encompass politics, clothing, beauty, and movement.
Platform Guidelines
TikTok’s policies oblige content makers to label lifelike artificially created content, and it bans dangerous deepfakes of public figures or crisis events. Any realistic AI-generated clip that is unmarked can be removed under its community policies.
In addition, the app will from now on add an AI-generated label to content created with its built-in AI features, or flagged by an cross-platform project for spotting AI-generated material. This measure is intended to deter users from trying to bypass the tagging system.
AI Literacy Programs
TikTok is additionally launching a $2 million awareness program for specialists and organizations to produce informative material about responsible artificial intelligence. This program will assist charitable organizations focused on teaching coding and technology.
Content Safety Approach
The video-sharing app has supported its content review process, during discussion over plans to lay off hundreds of review team members in Britain. TikTok is set to eliminate 439 jobs in its user protection department in London, with worker representatives and internet security professionals raising concerns that humans are being replaced by automated systems.
A company official stated that people-led review would continue to be important, but automated tools can safeguard staff by eliminating the most distressing content ahead of it has to be seen by people. TikTok stated a 76% decrease in explicit and harmful content reviewed by human moderators over the past year due to reliance on its machine learning processes.
“We think that it’s essential to balance people and machines to keep the platform safe,” the official commented. “We’ll have people as involved in the system, but we further consider it’s extremely critical to minimize viewing of dangerous material as swiftly, which is where a significant AI assistance is really helping us operate efficiently.”
